Tebis renews its brand and evolves into a provider of process solutions for advanced manufacturing
Tebis has presented a new brand identity along with an evolution of its business strategy. Although the change also affects the logo and visual identity, the transformation goes far beyond design: reflects a repositioning that expands the company's role, going from being recognized as a CAD/CAM specialist to becoming a provider of process solutions for advanced manufacturing.
Why this change?
Evolution answers a key question: How to continue providing a real competitive advantage to customers in an increasingly demanding industrial environment?
The answer, according to the company, It means going beyond the software. Tebis expands its proposal to offer more efficient and sustainable manufacturing processes, complementing its traditional solutions with a comprehensive vision of production.
In practice, This approach is realized in an end-to-end digital solution, designed both to optimize specific processes and to connect the entire manufacturing plant. The proposal integrates Tebis software and services with hardware, third-party applications and systems under the same platform, facilitating the connection of all links in the manufacturing chain.
Decoding Complexity
This new way of understanding manufacturing is summarized in the concept Decoding Complexity, an idea that represents the evolution of the company: transform industry complexity into clear solutions, applicable and results-oriented.
More than software: a manufacturing partner
The needs of industrial companies have evolved. Today it is no longer enough to have CAD/CAM tools; Manufacturers demand solutions that allow them to gain productivity, improve efficiency and strengthen your competitiveness.
With this new positioning, Tebis wants to consolidate itself as a technological partner for the industry, accompanying its clients in the improvement of their manufacturing processes and in the development of more competitive production.
The new identity also seeks to offer a more coherent brand experience, aligning all areas of the company under the same vision and reinforcing the value it brings to its clients.
“Rebranding is much more than a new design. It's our next big step”, summary from Tebis.
in the coming months, the company will show how the concept Decoding Complexity will progressively move to its different products and solutions.
Fuente: lukewarm
